This short book is a very clear and easy read; just about right for blogging novices seeking a quick introduction to the basics. The pages are written in "sound bites" for the busy non-tech professional, in lucid language, with no padding. You get just the facts needed to get your business blog set up, from idea to reality, in a reading that should not take more than one afternoon.

My major beef with the book: the author's single-minded focus on Typepad as a blogging platform. What about Blogger and Word Press? Exactly *half* of this book reads like a how-to manual for TypePad.

Although I understand this is the author's choice and probably the blogging platform he is most comfortable with, nowhere on the jacket blurb is TypePad mentioned. I would like to have known this if I was buying the book! What if I already had the start of a WordPress blog and wanted to know how to develop it? Half this book, short enough already, would be wasted cash for me. I find this a bit disingenuous on the part of the publisher.

I would recommend this book only if the blogger-to-be wanted a step-by-step description of starting a blog from *scratch* on Typepad.

For people already owning a blog, the book is just a bit too remedial. For the price, there are other books for the beginning blogger that should prove more useful and take one beyond the baby steps offered here.

While this book was well written and very clear, it perhaps should have been titled "Typepad 101". I had purchased this to learn how to better use our business's blog "Journal Entries of an Online Entrepreneur" on Wordpress, but was able to apply very little of the information in this book to our own blog.

I'm not saying you shouldn't purchase this book, but I am saying that you should only purchase it if you are interested in learning how to use Typepad because that is the only platform taught~

Jennifer Smith
Precision Bluing

Andy put together a great book on blogging. I am challanged when it comes to these things and Blogwild paints a clear easy to read and follow guide. Not just the nuts and bolts but all the intricate keys that are important to business.

This is a good look-up reference for the beginning blogger. Other reviewers have mentioned that it is really just a basic guideline, but blogging isn't rocket science so perhaps a simple guide is all that is needed to nudge someone into the blogoshpere. I liked the little vignettes interspersed throughout the book.

I only gave it four stars because I thought the suggestions on how to get people to read a business-oriented blog were a little thin. I was hoping that what I learned from this book would transfer over to creating a successful blog for my book The Dream Catcher Tour but I couldn't seem to make a solid connection between creating a blog for a business and creating a blog to promote a novel. Perhaps my expectations were unrealistic for Wibbels' book.

Blogwild!: A Guide for Small Business Blogging sweeps away some of the myths and folk tales about what a blog can do and can't do for your business blog. I found that the suggestions were helpful up to a point. It doesn't say that a business will make a profit. The book tells you how to set up your blog, how to maintain it, and then makes recommendations on how your blog may or may not help your business to succeed. It's a guide only. Not the last word.