My 5 year old got this for Christmas and we really enjoy playing it. Since the goal is to "steal" the other player's tail feathers it makes it more exciting than the traditional memory games. The cards are nice and thick so they can't tear or bend like they do in other games. Even my 2 1/2 year old can move her chicken around and try to make matches, without us worrying about her damaging the pieces. Great addition for family game night.