I agreed with most readers here that the book is definitely worth a read. It gives a lot of good advise for anyone who wants to start a software business, particularly small ISV . Eric's companies Spyglass and SourceGear are very unique in their own right. But with so many software done online nowadays, I wish the book would address some of the Internet related business issues.

This book is full of valuable advice for an Entrepreneur in the Software Business. Having read 75% of this book so far, I keep re-reading certain passages. Finally this book confirms that an Entrepreneur requires to absorb information which are out of his immediate knowledge area, while keeping his eye on the core Products and Business activities. To be continued...

I enjoyed this book. It was an easy and quick read that offers practical advice like you'd get over a beer from someone you respected and trusted. Use it as a framework for DIY. Thanks for sharing, Eric.

This book is great in the sense that here's this guy who decided to do exactly what I want to do: start a software business from scratch. Except he blogged most of the major steps including mistakes and thought patterns for others to be able to use. That's the plus side.

The book gets a bit redundant as it's still in blog format, which means on different days similar thoughts may be included in different articles. So don't expect a minimalist approach to writing. That's not such a big deal to me.

The one star I didn't give to this book was because even though it started great, from the mid-point on it started becoming a "vision" book just like most books out there. My disappointment is that though it started out telling me how exactly to put something together step by step assuming I don't even have the idea, from the middle, suddenly it became a tactics book and left a big gap. It's as if the author suddenly discovered success, got distracted for a while and then lost touch with the average person who hasn't directly seen the "aha" moment.

Overall, if you're contemplating on starting a business and you have a technical background, I would recommend this book as a part of your reading. It does get you thinking about the right stuff.

The pace of the book is pretty fast and light. Unlike many business books, Eric generally gets down to the point in just one or two paragraphs. No long antidotes about how someone felt in there situation. Simply, the facts as he sees them.

Eric Sink's message is a bit ironic. He states that geeks are not the end all and be all in the world. But at the same time, we know that geeks can code adavanced architectures using design patterns and refactoring, so how hard can writing a business plan be?

One of the things the books does do is inspire techies to grow out of their shell and tackle the business world with the same gusto as their code. In the end, Eric demonstrates though his own example that this strategy can and does work.